Upcoming Events
12th Annual Career Development Conference
18 March 2012
Mövenpick Hotel, JBR, Dubai, UAE
Oil And Gas West Asia (OGWA) Forum
15 April 2012
Radisson Blu Hotel, Muscat, Oman
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Concurrent Conferences


Digital Out Of Home Forum

3rd edition of the DOOH Forum (Digital Out of Home) will once again provide insights into the development of Digital Signage as a successful medium of marketing and communication in the Middle East.
By attending this summit, you will learn fresh perspectives and hear case studies from the industry’s thought leaders and end-users about how to successfully plan, develop, and maintain a digital signage network which will engage your customers the most and enhance the overall experience.
Key topics of discussion include:

  • Evolution of the digital signage market in the middle east and the driving forces fuelling its growth
  • Best possible ways of reaching your target audience
  • How digital signage enhances the overall customer experience
  • Innovations in digital signage technology and its positive impact on the ROI
  • Challenges involved in deploying and managing a digital signage network
  • Best practices for content management for digital signage networks
  • Tailoring the digital signage strategy as per the clientele and industry to influence the path to purchase

Preliminary Agenda

11:00 Trends & Drivers Digital out of Home Market – Establishing a new media
Florian Rotberg - invidis consulting/OVAB Europe & Middle East
11:45 Challenges and successful strategy of Digital out of Home in the MENA region
N.N. / JC Decaux Middle East
12:15 New DooH Concepts for the MENA region – why Amscreen entered the market
Matthew Pickering / Air-Comms
13:00 Lunch Break
14:00 Best Practice – Successful Digital Signage Implementation in Hospitality and Retail
Ahmed El Ridi - AIMS Managing large Digital out of Home Networks
14:45 Successful  Digital Signage with dedicated content
Patrick Crosbie / Evolved Media
15:15 Beyond Displays - Best of Digital Signage highlight of projects in EMEA
Florian Rotberg - invidis consulting
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